You’ve done it. You’ve created a successful web site with compelling content. A loyal community of readers keeps coming back for more. SEO efforts have paid off too, with lots of traffic from Google, Yahoo!, MSN and minor search engines. Time to sit back with a fine Real Ale or a glass of Monteregio di Massa Marittima… but didn’t you forget something? Internal Site Search perhaps?
By Internal Site Search we mean a search feature on your website to allow site visitors to find what they’re looking for, using their own words.
Don’t fret, there are good reasons to deploy site search functionality and it’s relatively easy to do.
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